It is undeniable that paper business cards are cheaper than plastic cards. This may be why most companies do not use plastic business cards. However, if you are using paper business cards, you might be missing out on business opportunities.
In today’s smartphone era, texting a phone number is by far the easiest way to exchange contact information. Your customers can visit your corporate website and collect more information as easily as a standard business card.
The exchange of business cards has always been and will always be a way to generate business. Your main goal is to convince customers and customers to call back. When you want to impress and attract the attention of customers, a simple paper business card has no admiration factor. Thus, plastic card manufacturing might be the easiest way to help your business grow.
They Appear Premium
The appearance and texture of plastic business cards are very high. If your customer inadvertently flips through a stack of business cards, the smooth surface of the plastic business card will feel different to the touch, and will turn his head immediately.
In addition, the colors on the plastic card look much brighter. The unique but premium feel of plastic cards also makes them a good dialogue tool.
Paper business cards will fade and degrade over time, while plastic business cards have proven to be stronger. This has a fundamental benefit. If someone collects your card, they might not have an immediate requirement, but they can need your services or products later.
But within a few months, the text on the paper card will begin to fade, and the text on a plastic card will look like new. Now is the time to empty the wallet, and the used paper cards will be discarded without having to think twice. This is because people have psychologically adjusted to throw away those items that appear to have been damaged, while accumulating some new items. The plastic business card is waterproof and durable, it will stay in the wallet and continue to be responded.
They are More Customizable
One of the advantages of plastic business cards is that they can have transparent or translucent parts. Transparent design elements can make the card look more modern and eye-catching. Apart from that the design elements such as color and text looks brighter and clearer on plastic cards than paper.
A great way to show customers that your business is in sync with the latest technological trends is to include NFC tags. NFC tags can be embedded in a plastic surface, enabling customers to instantly scan and obtain contact details on NFC-enabled smartphones. Adding an NFC chip can not only add value to your business card, but also show your business as a technology-savvy organization.
This is how plastic cards are almost invaluable in establishing relationship with customers and boosting your business. They are impressive and long-lasting and you can customize the design to be unforgettable.
Plastic cards can also come in a lot of sizes and shapes and better represent the type of business that you are running. They look premium and feel classy, two most important reasons why several businesses are choosing plastic cards nowadays.In short, plastic card manufacturing can turn out to be one of your wise business decisions. Your card, whether you like it not, will have to compete with other cards in the same service. So, choosing a card that immediately stands out is one of the easy ways to highlight your business.